Our Story

About Neptune Design

A Cape Town-based digital growth agency at the forefront of AI Visibility and Search Engine Optimization, helping businesses get found by both humans and AI.

Our Mission

Making Businesses Visible in the Age of AI

Founded in Cape Town in 2020, Neptune Design was built on a simple observation: the way people find information online is fundamentally changing. Search engines are evolving, and AI-powered answer engines are becoming primary information sources.

Powered by Rankup's technology platform, we help businesses navigate this shift by combining traditional SEO expertise with cutting-edge Generative Engine Optimization (GEO). Our mission is to ensure every client is visible, cited, and recommended across both search engines and AI platforms.

We've helped over 100 businesses across South Africa and internationally achieve measurable improvements in their digital visibility, driving real revenue growth through organic channels.

100+
Clients Served
5+
Years Experience
340%
Avg Traffic Growth
15
Team Members
Why Trust Us

Experience, Expertise, Authority, Trust

Our commitment to E-E-A-T principles ensures we deliver credible, authoritative results.

Experience

5+ years of hands-on experience in SEO and digital marketing, with proven results across diverse industries.

Expertise

Google-certified team with specialized knowledge in AI Visibility, GEO, technical SEO, and content strategy.

Authoritativeness

Recognized industry leaders with published research on GEO and AI-driven search optimization strategies.

Trustworthiness

Transparent reporting, ethical practices, and a track record of delivering measurable ROI for every client.

Our Team

Meet the Experts

A team of passionate digital strategists, SEO specialists, and AI visibility experts.

NP

Nico Pretorius

Founder & CEO

10+ years in digital marketing. Pioneer in South African GEO practices. Google-certified SEO expert.

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Thandi Nkosi

Head of AI Visibility

Former data scientist specializing in NLP and AI retrieval systems. Leads our GEO strategy team.

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Marco van der Berg

Technical SEO Director

Full-stack developer turned SEO architect. Expert in Core Web Vitals, schema markup, and site performance.

Our Values

What We Stand For

Data-Driven Decisions

Every strategy we build is rooted in data. We measure, analyze, and optimize based on real performance metrics, not guesswork.

Transparent Reporting

You'll always know exactly how your campaigns are performing. We provide clear, honest reports with actionable insights.

Future-Forward Thinking

We stay ahead of industry shifts. Our investment in GEO and AI Visibility ensures our clients are prepared for the future of search.

Ready to Work With Us?

Let's discuss how Neptune Design can help your business dominate search engines and AI platforms.